Attached documents to assist with assignment
The Presentation instructions:
A narrated presentation to the class not to exceed eight (8) minutes in length. You should assume that you are presenting your plan to a potential investor or lender – a professional business audience (think TV’s Shark Tank).
Keys to a successful presentation:
- ï‚· Professionally prepared slides
-  Presentation skills count – enunciation and correct pronunciation is important
- ï‚· Avoid background noise
- ï‚· Do not read the slides – tell your story
-  Be prepared for the discussion in Module 8 – your classmates will provide feedback on
your presentation
Your slides should follow this format and sequence:
- ï‚· Cover slide which includes your name and project
- ï‚· You may have optional slide(s) with pictures or relevant images
-  Product description with FAB – 2-3 slides
- ï‚· Separate slide for your SMART objectives
- ï‚· SWOT – 4 slides (one each factor)
-  Segmentation – 3 slides (one each segment)
-  IMC – will vary, but commonly 3-5 slides
- ï‚· Closing
- ï‚· Reference list – you are required to keep a list of all sources other than the course
materials (text, module content, this guide) used to develop your plan. Include these as your final slide.