Assignment Content
Strategic management includes an analysis of a business current state. Continuing with your research of Caterpillar, Inc.
you will leverage the business SWOT tool to identify and drive organizational strategic decision making and evaluate problem-solving strategies for the company.
Review the Strategic Management Project Background document.
Create a Word doc and title it Strategic Management Research Journal Part 2.
Write a 350- to 525-word response to the following prompts in your journal entry:
-
- Conduct a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of Caterpillar, Inc. Each SWOT quadrant must contain 7-10 items, (this is not included in the 525-word count).
- Analyze Caterpillar strengths and include specific examples based on your SWOT analysis findings.
- Evaluate the weaknesses and threats for any common themes that might be a risk.
- Compare Caterpillar weaknesses against its opportunities.
- Propose problem-solving strategies to address Caterpillar weaknesses or threats that could be mitigated by a business opportunity or business decision.
- Note: You will use information from this entry in your presentation due in week 5.